World Oral Health Day

How do you take care of your oral health? Join the #MouthProudChallenge for World Oral Health Day 2022

This World Oral Health Day, share how you look after your oral health for your happiness and well-being, and inspire others to do the same.

In celebration of World Oral Health Day 2022, FDI World Dental Federation invites you to take part in the #MouthProudChallenge, and make a personal commitment to prioritize oral health by capturing the moment with the online #MouthProud custom poster tool or the Mouth Proud social media filters (available on Instagram, Facebook).

Individuals and oral healthcare professionals are encouraged to take part in the challenge  by using the #MouthProud frame in a video or picture while, for example, brushing and flossing properly, cutting out sugary treats, eating a healthy meal, visiting the dentist for a check-up, demonstrating good oral hygiene practices, correct toothbrushing techniques or just flashing a natural smile to cheer someone up. Participants are invited to nominate four friends or colleagues to take part in this digital movement.

poster tool

#WOHD22 Custom poster tool


Instagram #MouthProud frame


Facebook #MouthProud frame

Poor oral health affects nearly 3.5 billion people worldwide with far-reaching consequences: an unhealthy mouth can cause significant pain and suffering, and lead to an impaired quality of life. Under its three-year “Be Proud of Your Mouth” campaign theme, we hope to motivate people to value and take care of their mouths and understand that in doing so, they also help protect their happiness and well-being. Because the goal of a happy life unites us all.

‘’Everyone can take personal action this World Oral Health Day to help start a new trend for the sake of happiness and well-being’’ says FDI President, Prof. Ihsane Ben Yahya. ‘’Let’s come together on a global scale to raise awareness, improve education and spur personal and collective action on the importance of oral health for all.’’

Get ready to be #MouthProud for your happiness and well-being. Visit the WOHD website and use the wealth of resources that are freely available. Check out the to learn more about how you can get involved in the #MouthProudChallenge.

Read the full press release